TES
Brand Identity
TES is a kombucha brand with a bright, bold personality, in a mission to make fermented drinks feel fun and not complicated. Rooted in good ingredients and good energy, TES brings a lively, everyday approach to gut health.
Client
TES
Services
Brand Strategy Visual Identity Packaging Direction Brand Voice and Messaging
Industry
Food and Beverage
Date
January 2023
TES came to us with a big personality but no cohesive identity. We helped shape a brand that balances feel-good energy with a clean, confident aesthetic. From color choices to messaging, every element was crafted to help TES stand out on the shelf while feeling approachable to first-time kombucha drinkers. The result is a bold, expressive brand identity that feels as refreshing as the product itself, ready to grow in retail, social, and beyond.
